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Retiring Boomers Increasingly Prefer Cannabis to Opioids

A recent NY Times article gave insight into the older generation of medical marijuana users. The Hebrew Home in the Bronx, one of many retirement homes in New York City, has been allowing residents to use medical marijuana to relieve symptoms of various ailments for years. With the help of cannabis obtained via Etain (one of the five licensed companies operating MMJ dispensaries in New York) patients are alleviating a multitude of symptoms including pain, fatigue, nausea, and discomfort.

“I would be in a lot worse shape if I wasn’t using cannabis, both physically and mentally,”- Anita Mataraso, 72, a grandmother of six who takes marijuana daily for arthritis and nerve pain, among other ailments.

Additionally, they’re able to decrease their dosage of other opiate based pain medicines, such as as Oxycontin and morphine. Regulations and hurdles are still high, leaving many facilities to resort to a “don’t ask, don’t tell” policy. The Hebrew Home complies with federal and state laws by recommending and monitoring use, but leaving residents responsible to buy, store, and administer the marijuana themselves.


Aleks Novikova is Research Lead at Delta 9 Search, the only dedicated cannabis industry executive search firm in the Western Hemisphere, and has been with the company since the get-go, working directly on its marketing and recruiting efforts. To find out how Delta 9 can help your company identify and attract the key executives it needs to thrive and grow in the cannabis industry, shoot us an email, or give us a ring at 212.390.8190.


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